Research-Based Interventions in East Java

Local Context: East Java

East Java is a major industrial and agricultural region with distinct Javanese and Madurese communities. Groundwork's psychology-led approach ensures that research conducted here reflects the real behaviors, emotions, and decision-making patterns of people in this specific context.

As the world's largest archipelago with over 270 million people across 17,000 islands, Indonesia presents a vast and varied landscape of cultures, behaviors, and consumer patterns.